TACO BELL — LIVE MAS LIVE 2025
Live Mas Live 2025 took place on March 4, 2025 at the Brooklyn Paramount in New York City, serving as Taco Bell's annual brand keynote event unveiling new products, collaborations and the brand's vision for the year ahead. Hosted by Grammy and Tony-nominated singer and actress Ashley Park, the immersive experience unveiled 30 new menu items in development alongside live performances and surprise guest appearances.
Luke Halls Studio was invited to design the video content for the show, and I contributed stage design elements across design, animation and rendering.
Role: Designer, Animator
Studio: Luke Halls Studio
Client: Taco Bell
Tools: Cinema 4D, After Effects, Redshift
Year: 2025
Video and photo credits: Taco Bell · NBC